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Start a Contender Esports Franchise

Mastering the Game: Becoming a Contender in the Esports Franchise

By Business.How Team
| Updated
person sitting on gaming chair while playing video game
Camera Icon Florian Olivo / Unsplash

CONTENDER ESPORTS FRANCHISE

For gaming aficionados looking to level up their entrepreneurial powers, consider delving into the most absorbing realm of the Contender Esports Franchise. This fast-paced, high-energy business operates by creating thrilling gaming environments where matches are hosted, leagues are formed, and eSports enthusiasts converge. With an expertly carved niche in the booming gaming industry, you'd be building an empire where the thrills of eSports meet the adrenalin of business. Just imagine being the chess master of a venue where virtual bullets fly, alliances form, and pixellated trophies are won!

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CONTENDER ESPORTS FRANCHISE MINI BUSINESS PLAN

This a quick reality check to help you identify the strengths and weaknesses of your business concept before you dive in.

Expected Percent Margin:

  • Gross Margin: 70-75%
  • Net Profit Margin: 20-25%

Earnings Expectations:

  1. Daily Earnings: $300 - $600
  2. Weekly Earnings: $2,100 - $4,200
  3. Monthly Earnings: $9,000 - $18,000
  4. Annual Earnings: $108,000 - $216,000

Actions to Hit Those Numbers:

Initial Investment and Startup:
  • A significant initial investment is required for franchising fees, location setup, equipment, software, and infrastructure.
Marketing and Customer Acquisition:
  • Social Media: Build online presence, showcase activities and events daily.
  • Community Engagement: Regularly organize and sponsor local tournaments and gaming events.
  • Partnerships: Collaborate with other businesses and brands for cross-promotion.
Operations and Cost Control:
  • Inventory: As a service-based franchise, inventory costs will mainly be tied to equipment, accessories, and snacks/beverages sold in the store.
  • Rent: Opt for locations with high foot traffic but reasonable leases.
  • Staffing: Hire knowledgeable and enthusiastic staff with a passion for gaming.
Revenue Streams:
  • Memberships: Attract regular customers with a membership model offering benefits like discounted gaming hours/courses, priority access to new games, etc.
  • Hourly gaming: Charge guests on an hourly basis for using the gaming setup.
  • Game Courses and Training: Organize beginner to advanced level courses for popular games.

Remember to regularly review the financial health of your franchise. Also, understanding your customer base, being in tune with gaming trends, and continuously evolving with the industry are key for success in this business field.


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Grab Your Business Website Name

Before you get caught up in the whirlwind of setting up your business, invest in a domain name. It's a small but significant step that lays the foundation for your brand and makes it easier for customers to find and trust you. Just like you wouldn't build a house without securing the land first, don't build a business without securing your domain name.

"Why? Can't that wait?" Here's why it shouldn't


Step 1: Determine if the Business is the Right Endeavor

Breakdown of Startup Expenses

Before starting an esports franchise, it is important to understand the costs associated with starting the business. This includes the cost of equipment, software, and any other materials needed to get the business up and running. It is also important to consider the cost of hiring staff, such as coaches, analysts, and players. Additionally, it is important to consider the cost of marketing and advertising, as well as any other fees associated with running the business.

Breakdown of Ongoing Expenses

After the initial startup costs, it is important to consider the ongoing expenses associated with running an esports franchise. This includes the cost of hosting tournaments, maintaining the equipment, and paying staff. Additionally, it is important to consider the cost of marketing and advertising, as well as any other fees associated with running the business.

Examples of Ways to Make Money

There are several ways to make money with an esports franchise. This includes hosting tournaments, selling merchandise, and advertising sponsorships. Additionally, it is possible to make money by streaming games, offering coaching services, and selling in-game items. It is also possible to make money by investing in teams and players, as well as through partnerships with other businesses.

Step 2: Name the Business

When naming an esports franchise, it is important to make sure the name is unique and memorable. It should also be relevant to the game or genre that the franchise is competing in. Additionally, it should be easy to pronounce and spell. It is also important to consider the potential for branding and marketing opportunities when choosing a name. For example, a name that is easy to turn into a logo or slogan can be beneficial. Additionally, it is important to make sure the name is not already taken by another business or organization. Finally, it is important to make sure the name is not offensive or inappropriate in any way.

Registering the Business Name

Once a name has been chosen, it is important to register the business name with the appropriate authorities. This will help to protect the business from any potential legal issues. Additionally, registering the business name will help to ensure that the name is not already taken by another business or organization. It is also important to make sure the name is not offensive or inappropriate in any way. Additionally, registering the business name will help to ensure that the business is legally recognized and can operate without any potential legal issues. Finally, registering the business name will also help to ensure that the business is eligible for any potential tax benefits.

Step 3: Create a Business Plan

Creating a business plan is essential for any business endeavor. It should include a detailed breakdown of the business’s goals, objectives, and strategies. It should also include a financial plan that outlines the startup costs, ongoing expenses, and potential revenue streams.

Outline of Goals

The business plan should include a breakdown of the business’s goals. These goals should be realistic and achievable. They should also be measurable, so that progress can be tracked and evaluated. Goals should include a timeline for when they should be achieved, as well as a plan for how they will be achieved.

Outline of Objectives

The business plan should also include a breakdown of objectives. Objectives should be specific and measurable, and should be related to the goals outlined in the plan. Objectives should be achievable and should be achievable within a reasonable timeframe.

Outline of Strategies

The business plan should also include a breakdown of strategies. Strategies should be specific and should be tailored to the goals and objectives outlined in the plan. Strategies should be realistic and achievable, and should be tailored to the resources available to the business.

Financial Plan

The business plan should also include a financial plan. This should include a breakdown of the startup costs, ongoing expenses, and potential revenue streams. It should also include a budget for the business and a timeline for when the business should be profitable. The financial plan should also include a contingency plan in case of unexpected expenses or revenue streams.

Step 4: Secure Financing

Securing financing is a key step in starting a contender esports franchise. There are several sources of financing available to entrepreneurs, including traditional bank loans, venture capital, and crowdfunding. Bank loans are the most common source of financing for small businesses and can be used to cover startup costs and ongoing expenses. Venture capital is another option, though it is typically reserved for businesses with a proven track record of success. Crowdfunding is a great way to raise money quickly, but it can be difficult to reach the necessary funding goals.

Tips for Securing Financing

When seeking financing for a contender esports franchise, it is important to have a well-thought-out business plan that outlines the goals of the business and how the money will be used. Additionally, entrepreneurs should research the different financing options available and determine which one is the best fit for their business. It is also important to have a good credit score and to be prepared to provide collateral if necessary. Finally, entrepreneurs should be prepared to negotiate with lenders to get the best terms possible.

When starting an esports franchise, it is important to establish a legal entity. This will help protect the business from personal liability and will also help with taxes. There are several types of legal entities available, including sole proprietorships, partnerships, limited liability companies (LLCs), and corporations. Each type of entity has its own advantages and disadvantages, so it is important to research and decide which type of entity is best for the business.

Registering the Business

Once the type of legal entity has been chosen, the business must be registered with the state. This involves filing the necessary paperwork and paying any applicable fees. Depending on the type of entity, additional steps may be required, such as filing articles of incorporation or creating an operating agreement. It is important to make sure all the necessary paperwork is completed and filed in order to protect the business from any legal issues.

Obtaining Licenses and Permits

In addition to registering the business, it is important to obtain any necessary licenses and permits. This may include a business license, a tax identification number, or other permits depending on the type of business and the state in which it is located. It is important to research the specific requirements for the business and obtain the necessary licenses and permits in order to operate legally.

Hiring an Attorney

Finally, it is important to hire an attorney to help with the legal aspects of the business. An attorney can help with the formation of the legal entity, filing the necessary paperwork, and obtaining the necessary licenses and permits. They can also provide advice on other legal matters, such as contracts, intellectual property, and other issues that may arise. Having an attorney on hand can help ensure the business is operating legally and is protected from any potential legal issues.

Step 6: Obtain Licenses and Permits

Before launching an esports franchise, it is important to obtain the necessary licenses and permits. Depending on the jurisdiction, this may include a business license, a gaming license, and a tax permit. It is important to research the specific regulations in the area to ensure that all applicable licenses and permits are obtained. Additionally, some areas may require additional permits such as a food service permit if food and beverages are served at the venue.

How to Obtain Licenses and Permits

The process of obtaining licenses and permits can vary depending on the jurisdiction. Generally, the process involves submitting an application along with the required fees. The application may require information such as the business name, address, and contact information. It is important to ensure that the information provided is accurate and up to date. Additionally, some areas may require additional documentation such as proof of insurance or a business plan. Once the application is approved, the business will be issued the necessary licenses and permits.

Cost of Licenses and Permits

The cost of licenses and permits can vary depending on the jurisdiction. Generally, the cost of a business license is relatively inexpensive. However, the cost of a gaming license can be significantly more expensive. Additionally, some areas may require additional fees for additional permits. It is important to research the specific regulations in the area to determine the total cost of licenses and permits.

Benefits of Obtaining Licenses and Permits

Obtaining the necessary licenses and permits is important for any business. This ensures that the business is legally compliant and can operate without any issues. Additionally, having the necessary licenses and permits can help to build trust with customers and partners. This can help to create a positive reputation for the business and attract more customers. Finally, having the necessary licenses and permits can also help to protect the business from potential legal issues.

Step 7: Market the Business

Marketing is an important part of any business, and an esports franchise is no different. There are a few strategies that can be used to market the business. First, it is important to create a website and social media accounts for the business. This will allow potential customers to learn more about the business and what it offers. Additionally, it is important to create content that is engaging and informative. This can include videos, blog posts, and other forms of content that will draw in potential customers.

Advertising

Advertising is another important part of marketing. This can include paid advertisements on social media, search engine optimization, and other forms of online advertising. Additionally, it is important to consider traditional forms of advertising such as radio and television spots. This can help to spread the word about the business and draw in potential customers.

Networking

Networking is an important part of any business, and an esports franchise is no different. It is important to reach out to other businesses in the industry and form partnerships. This can help to spread the word about the business and create more opportunities for growth. Additionally, it is important to attend industry events and conferences to network with potential customers and partners.

Sponsorships

Sponsorships are a great way to generate revenue for the business. It is important to reach out to potential sponsors and create partnerships that will benefit both parties. This can include sponsorships of events, teams, and other forms of content. Additionally, it is important to create a sponsorship package that outlines the benefits of partnering with the business. This can help to attract more sponsors and generate more revenue for the business.

Step 8: Hire Employees

When hiring employees, it is important to take into account the type of employees needed to run the business. This includes both full-time and part-time employees. It is important to hire employees who have experience in the esports industry, as well as those who have a passion for gaming. Additionally, it is important to find employees who are reliable, motivated, and have the ability to work well with others.

Benefits of Hiring Employees

Hiring employees can be beneficial for a business in many ways. Employees can help manage the day-to-day operations of the business, such as customer service, marketing, and accounting. Additionally, employees can help with the development of new products and services, as well as the implementation of new strategies. Employees can also help to create a positive work environment and foster team spirit.

Finding Employees

Finding the right employees can be a challenge. One way to find potential employees is to post job openings on job boards and social media sites. Additionally, networking with other esports organizations can help to find potential employees. It is also important to reach out to universities and colleges to find potential employees who have the necessary skills and knowledge.

Training Employees

Once the right employees have been hired, it is important to provide them with the necessary training. This includes providing them with the necessary resources and information to help them do their job. Additionally, it is important to provide employees with feedback and guidance to help them improve their skills and knowledge. Finally, it is important to provide employees with the necessary tools and equipment to help them do their job.

Step 9: Launch the Business

Launching a business can be a daunting task, but with the right preparation and planning, it can be a successful endeavor. First, it is important to create a comprehensive marketing plan that includes a budget, target audience, and timeline. Additionally, it is important to create a website and social media accounts to promote the business. It is also important to create a logo and branding for the business, as well as a tagline and mission statement. Finally, it is important to create a launch event that will help to spread the word about the business and attract potential customers.

Tips for Maintaining the Business

Once the business is launched, it is important to maintain the business in order to ensure its success. This includes developing a customer service plan, creating a system for tracking customer feedback, and creating a system for tracking sales and revenue. Additionally, it is important to create a system for tracking expenses and creating a budget. It is also important to create a system for tracking inventory and creating a system for managing employees. Finally, it is important to create a system for tracking customer trends and creating a system for responding to customer needs.


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